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How To Protect, Maintain & Enhance Your Home's Value



Home Values - Phyllis Lerner, Realtor - Corcoran Legends Realty

The correct selling price of a home is the highest price that the market will bear. To assist you in determining the correct asking price for your property I can provide you with a free comprehensive market analysis (CMA) comparing your home for sale with similar properties that have sold as well as the ones that are currently up for sale in your neighborhood.

The more information given, the more accurate the evaluation. All information you provide is secure and will  be kept strictly confidential.  There is no obligation.  Please indicate when you are thinking of  selling and if you are moving within Westchester County, New York or outside the county/state/country.

Simply enter your criteria below, and I will provide you with a speedy response.

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Why Did Your Home Not Sell?

When you've kept your home always show ready, left on time to accommodate showing appointments and anticipated an offer for months, it can be quite frustrating when your home listing expires without a sale, or possibly even an offer. It is tempting to blame your marketing, your listing agent, a bad local market, improper pricing, or other factors. It could be any one of these or a combination of such. Let's look at your situation as a straight-forward analytical formula:

                            Supply & Price
Time on Market = ___________________________

                                Product Quality & Marketing

  • If the supply of homes for sale increases without a corresponding increase in demand, the time your home stays on the market will increase.
  • If you increase the price, the time it stays on the market will increase. If you decrease the price, the time on market will decrease.
  • If the quality of your home (appearance, staging, cleanliness, paint, maintenance, extras, upgrades) increases, the time it stays on the market will decrease.
  • If the quality of the marketing increases, the time on market will decrease.

These statements are generalizations, but the ratios are such that increasing anything on top of this formula (Supply & Price) should increase time on market, while increasing anything on the bottom of the formula (Product Quality & Marketing) should decrease time on market. The bad news is that you cannot control supply and demand. You, or your listing broker, can control marketing, but it cannot overcome a supply overage, or negatives in product quality, or to high of an asking price. The good news is that you have some control over product quality and total pricing control.

Take action today and let us help you control the process. Contact me now at 914.438.7556 or email me and we'll:

  • Provide a Comprehensive Market Supply & Demand Analysis.
  • Provide a Comparative Market Analysis to allow you to view your home's condition, features and price in relation to the competition.
  • Provide an analysis of previous marketing and recommendations for future marketing and media tailored to your needs.

Our Business is Helping You Sell Your Home
No Hype - No Pressure - Just Consultation
Let us help you take control!



Recently Sold By Me

Research local real estate transaction details since 1993!

Home Selling Q & A

While we have addressed the selling process and the most common mistakes made by sellers in the paragraphs to the left we like to offer up an additional resoure, our complete home sellers Q & A library. Please access this valuable and infromative resource by clicking on the photo below.

Home Sellers 101

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