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For Sellers - Information, Resources & Reports
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Including: Short Sales Q&As
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Seller's Agent - Phyllis Lerner, Realtor - Westchester County, NY
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Selling your home, especially in today's challenging real estate market, is an involved process that affects your family and your future. Before you begin this process, you'll want to ensure that you have the most up-to-date information: When should you sell? How do you get the best price? What kinds of renovations should be made prior to the sale? What other important considerations must be taken into account? Where do I start?
As Your Seller's Agent, I Will: Complete a comparative market analysis that will compare your Westchester home's value to that of your neighbors. Supply you with current, applicable and supporting real estate market data to help you come to a compelling asking price. Explain the NYS real estate selling process and guide you step by step through it. - Help you with advice on how to prepare and stage your home inside and out generating curb appeal to ensure you get the highest price.
Advise you on preemptive home inspections, follow-up repairs and other remedies. Introduce you to value added products such as a Home Warranty Program which can set your home apart from others in the area. Compile a comprehensive marketing plan detailing all the efforts I will employ to sell your home, on a local as well national level, through direct, targeted marketing, sales brochures, print media and widely syndicated cutting edge Internet presentations and advertising. List your property for sale with all major local, national and international Internet realty portals, directories and classifieds. Present your home to as many qualified buyers as possible getting your home maximum exposure. Assist with obtaining offers and help you in negotiating the best deal as smoothly as possible. Find and/or suggest sensible solutions for problems which may arise during the process. Create all needed memorandums, process, submit and file all necessary paperwork in a timely manner. Provide support to you and your attorney during closing procedures. Help you find your next home and answer all of your questions about the local market area, including schools, neighborhoods, the local economy, and more. Supply you with moving and local utility check lists and tips.
Hiring me as your "Seller's Agent" may save you time and money. Please do not hesitate to contact me right away if you have any questions about selling your Westchester home. I am here to help. I compiled below a number of important articles to get you started. These home selling reports will also assist you in answering the many questions that arise during the home selling process. When you're armed with the right information, and an experienced real estate professional, you'll be closer to reaching your goal - selling your home fast, and for the best price. Below, select desired reports and complete the request form provided.
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Real Estate Related Service Providers
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Please CLICK HERE to access my list of real estate related professionals and service providers. You'll find here time tested individuals and companies providing a wide range of support services such as real estate attorneys, real estate tax grievance specialists, title companies, mortgage officers, lenders, home insurance agents, home inspectors, home improvements companies, electricians, plumbers, handymen, locksmiths, movers, landscapers, pest control firms, and many others.
GO TO LIST NOW |
Why Did Your Home Listing Expire Unsold?
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When you've kept your home always show ready, left on time to accommodate showing appointments and anticipated an offer for months, it can be quite frustrating when your home listing expires without a sale, or possibly even an offer. It is tempting to blame your marketing, your listing agent, a bad local market or other factors. It could be any one of these or a combination of such. Let's look at your situation as a straight-forward analytical formula:
Supply & Price
Time on Market = ___________________________
Product Quality & Marketing - If the supply of homes for sale increases without a corresponding increase in demand, the time your home stays on the market will increase.
- If you increase the price, the time it stays on the market will increase. If you decrease the price, the time on market will decrease.
- If the quality of your home (appearance, staging, cleanliness, paint, maintenance, extras, upgrades) increases, the time it stays on the market will decrease.
- If the quality of the marketing increases, the time on market will decrease.
These statements are generalizations, but the ratios are such that increasing anything on top of this formula (Supply & Price) should increase time on market, while decreasing anything on the bottom of the formula (Product Quality & Marketing) should decrease time on market. The bad news is that you cannot control supply and demand. You, or your listing broker, can control marketing, but it cannot overcome a supply overage, or negatives in product quality, or to high of an asking price. The good news is that you have some control over product quality and total pricing control. Take action today and let us help you control the process. Contact me now at 914.438.7556 or email me and we'll: - Provide a Comprehensive Market Supply & Demand Analysis.
- Provide a Comparative Market Analysis to allow you to view your home's condition, features and price in relation to the competition.
- Provide an analysis of previous marketing and recommendations for future marketing and media tailored to your needs.
Our Business is Helping You Sell Your Home
No Hype - No Pressure - Just Consultation
Let us help you take control! SELL FASTER & FOR MORE MONEY BY LEARNING A BUYER'S MIND SET
HOW BUYERS PERCEIVE YOUR HOME FOR SALE |
Free Consultation Request
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"Selling our home was a tough decision. Phyllis was a professional, kind, and calming voice. Her honesty and knowledge of the local market helped us price our home at a fair price. Our home sold quickly and the process was as stress free as possible. The Legends office staff and Realtors were always courteous and professional. We would and have recommended Phyllis and Legends to friends." Michael Fox
"After interviewing three real estate brokers, we (I live with my daughter and son-in-law) decided to place our trust in Phyllis. I know Phyllis from my early married years when we were raising our children together in the same development. Phyllis turned out to be best of the best when it comes to being a true real estate broker. She is always available, always willing to do whatever it takes during the whole hectic process of trying to sell a house. Never, ever was she the type who tried to impose her ideas on you. She is a team player, someone you can rely on and believe in. Our house did sell, and there's no price you can put on our gratitude for Phyllis' support and help." Patti Russell See more testimonials |
Please click on the icons below to locate and research service providers of all types. These links are provided by us as a courtesy to our site visitors, and we are not affiliated with any of them. Please understand that we are not responsible for representations made by such.
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Home Seller
Warranty Programs
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Show potential buyers that you stand behind your home and offer them peace of mind with a pre-paid Home Warranty. It is the smart and cost effective thing to do. Set your home for sale apart from the competion.
Sell any home with confidence knowing it includes valuable home warranty protection. The warranty will help protect you and your buyer from the unexpected, high costs of repairs or replacements to the major systems and appliances in the home. When a covered system or appliance breaks down, you simply contact your Home Warranty provider who will arrange for the prompt repair or replacement of such. This little known and understood coverage is inexpensive and can save you hundereds if not thousands of dolloars when covered systems or appliances in your home fail. Click on the warranty logo below to learn more... 
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Seller's Agency
Definition
A real estate agent employed to work in the best interests of a seller in a real estate transaction. The agent's loyalties are with the seller. It is the agent's duty to share with the seller all information about potential buyers that may help the seller make decisions regarding the transaction. Agent status must be disclosed to all parties. Dual Acency
Definition Dual agency occurs when a real estate agent is representing both buyer and seller in the same transaction. Since the agent has promised a duty of confidentiality, loyalty and full disclosure to both parties simultaneously, it is necessary to limit the agent's duties in this situation. Both buyer and seller must consent to this arrangement in writing. If you find yourself involved in a dual agency relationship, make sure that you completely understand the dual agency definition as it is applicable to you. New York State
Agency Disclosure Click To Open Document 
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